While competitors fight for expensive Google inventory, we capture high-intent buyers on Microsoft's network at 30–50% lower CPCs. Bing users skew older, more affluent, and convert differently — it's your overlooked growth channel.
Intent-based search ads across Bing, Yahoo and DuckDuckGo with Microsoft's Enhanced CPC and Smart Bidding.
Display advertising across MSN, Outlook and partner sites reaching high-income professional audiences.
Product listing ads on Bing Shopping with detailed merchant feeds, competitive pricing insights and optimisation.
Unique to Microsoft Ads — target by LinkedIn job title, company, industry and seniority. Unavailable on Google.
Strategic import of your Google campaigns with Bing-specific bid adjustments and keyword modifications applied.
Microsoft Clarity heatmaps and session recordings integrated with ad performance for full-picture optimisation.
Bing search users show identical purchase intent to Google but cost 30–60% less per click on average — pure efficiency.
Bing skews 35–65, higher income, more educated — ideal for B2B, financial services and premium consumer products.
We sync your Google campaigns to Bing while applying Bing-specific optimisations for auction differences and audience signals.
Bing typically adds 15–25% incremental conversions on top of Google — it's additional revenue, not cannibalisation.
Microsoft Advertising account creation, UET tag deployment and conversion goal configuration.
Google Ads import with Bing-specific bid, keyword and ad format adjustments applied immediately.
Apply LinkedIn profile targeting to reach B2B decision-makers on search — a unique Bing advantage.
Merchant Center setup, product feed optimisation and Shopping campaign architecture.
Combined Google + Bing Looker Studio dashboard showing full-picture ROAS and incrementality.
Free audit. No long-term lock-in. Results-first philosophy — always.